Made-to-order shops

From Four Hours to One Minute

A customer-facing design tool that turns a four-hour, by-hand mockup into a one-minute, self-serve render.

Made-to-order product business · pilot · 2026

design.newera.osillustrative

MOCKUP RENDER

✓ done

render.mockup · 4h → 52s

PER MOCKUP

<1 min

WAS

4 hrs

SELF-SERVE

yes

RENDER QUEUE · 4 HOURS → UNDER A MINUTE

~4 hrs → <1 min

Mockup time

per customer design

Self-serve

Customer-facing

a few guided steps

Embeddable

Web-ready

built to sit in the client's own site

The challenge

Every customer inquiry started the same way: a designer would open the design software and hand-build a mockup of the finished product - the right item, size, color, and text - so the customer could see it before buying. At roughly four hours per job, that manual rework throttled the sales cycle and tied up the one person who could do it.

What we built

NewERA built a customer-facing design tool that generates a finished, on-brand mockup automatically. The customer walks through a few steps - product, size, color or finish, and text - and the tool renders a design-quality image in seconds. It covers the product lineup the business chose, supports multi-option layouts, lets customers upload a photo of where the product will go, and handles logo uploads with automatic background removal. It is built to embed in the client's own website.

  • Customer-facing, multi-step design form
  • Automated, design-quality rendering
  • The business's product lineup, configured in the tool
  • Per-product options: sizes, colors, finishes, and text
  • Customer photo and logo upload with automatic background removal
  • Built to embed in the client's own website

By the numbers

Guided form steps
0
Render time
0
Was, by hand
0
Customer photo upload
Yes
Logo background removal
Automatic
Built to embed in
Their own site

What worked

One tool, their lineup

  • The products the business chose, in a single flow
  • Per-product shapes, sizes, colors, finishes, and text

Design-quality, automatically

  • A finished, on-brand render instead of a hand-built one
  • Turns a roughly four-hour manual job into under a minute

Built for how they sell

  • Customers can upload a photo of where the product will go
  • Logo upload with automatic background removal

Built for the client's own site

  • Built to embed in the client's own website
  • Customers see a mockup without waiting on a designer

From inquiry to mockup

Before

After

~4 hours of manual design per mockup

Under a minute, customer self-serve

One designer hand-building each render

Rendered automatically from the customer's choices

Customers waited on a designer to see a mockup

Customers see their mockup in under a minute